PINAKI MAJUMDAR
Jamshedpur, Aug 18: Bharat Petroleum Corporation Limited (BPCL), a ‘Maharatna’ and a Fortune Global 500 Company, launched the MAK Freedom Fest campaign, an initiative to enable customers to avail of various benefits on every oil change carried out with no service charge at selected fuel stations.
In all The MAK Freedom Fest campaign will cover 47 BPCL fuel stations across Kolhan comprising three districts – East Singhbhum, West Singhbhum, and Seraikela-Kharsawan.
The campaign will run till August 31.
Nilesh Vaichal, Jamshedpur territory manager of BPCL said the objective of the campaign is to create customer awareness about oil change for two wheelers at BPCL fuel stations as well as to increase customer footfalls, while additionally promoting petrol and SPEED petrol.
With this campaign, BPCL aims to offer its customers lubricants, fuel, and service offering with the focus on highlighting the premium performance of MAK Lubricants.
The MAK Freedom Fest campaign is being held across 7,627 fuel stations in India with exciting offers for customers.
At 5,692 fuel stations, BPCL’s customers can avail of exciting offers of free petrol worth Rs 50 with every oil change service done free, as well as a scratch coupon upto Rs. 1,000 inside the MAK pack.
At 1935 fuel stations the company has a 4T activation campaign as part of the MAK Freedom Fest that offers free petrol worth Rs.50 with every MAK 4T pack along with a scratch coupon inside the MAK pack (value upto Rs.1000).
A Burmamines-based BPCL fuel station owner, D K Singh said, ” The campaign introduced for the first time will give us an opportunity to delight our two-wheeler customers. We look forward to serve them in a better manner.”